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Master Program in Fashion Marketing and Management

120 credits, full-time 100%

Application code: HB-8257A
First day of application: 2017-10-16
Application deadline: 2018-01-15
Number of Places: 8
Start: 2018-09-03
Place of Study: Borås
Language of instruction:
Instructional time: Day
Application fee: 900 SEK
EU/EEA citizens and exchange students are not required to pay fees.*
Tuition fee: 50,000 SEK first payment
200,000 SEK full tuition fee
EU/EEA citizens and exchange students are not required to pay fees.*

*For more information regarding which countries are included in the EU/EEA, please read more here.

If you want to learn more about marketing and consumer behaviour in relation to fashion and textile, then this is the education for you. Here, you gain fundamental knowledge in the textile value chain and specialise in marketing and communication.

Content

This education gives you the tools to manage marketing and consumer behaviour in textile and fashion processes. You gain fundamental knowledge in how to manage textile value chains with a special focus on sustainability. The courses during the first year represent the textile value chain from idea to design, via production and distribution, to market and handling of backflows.
During the second year, you proceed with textile management but this time specialise in marketing and communication. Here, the focus is on different perspectives on communication and how to get a sustainable message out to consumers.
The courses have a strong basis in current research in textile management with a focus on sustainability in the textile value chain, as well as research in adjoining subjects such as business administration and industrial economics at the University of Borås.
The University of Borås is just the right place to study fashion. Here you find well-equipped labs, innovation, and research in technology as well as design, often conducted in collaboration with the industry. Since the Borås region is a textile region, there are good opportunities to collaborations, internships, and degree projects at nearby companies.
This education gives you the preparation for advanced positions in the industry as well as the academia. After graduation, you are equipped with the tools for working in leading positions in marketing, quality, production, or logistics, or you could become an entrepreneur and set up your own business, or continue studying for a PhD.

Note

**Letter of Motivation** A letter of motivation should exhibit your motivation for the chosen program, your expectations on your future career, and display your communicative ability. If you have applied for more than one Masters program in Textile Management (application code 8255A, 8257A, 8259A see under Application) it must be clearly stated why and how you made your priorities. The following must also be clearly visible: Your contact details; name, postal address, telephone, e-mail and application number. The letter must be no longer than one A4 page excluding contact information. Make sure that you express yourself as clearly as possible as to avoid misunderstandings. Recommended structure You letter should give the reader a sense of who you are, your academic background, your work experience, your interests and your relation to the field of textiles and fashion. Motivate why you wish to study the chosen program. What are your expectations and how will this promote your future career. Also briefly describe your strengths and weaknesses regarding study and work-life, relate this to both individual and group work. **Interview** Applicants who are selected for interviews will be contacted through email. It is the responsibility of the applicant to have the required softwares installed on their computer or smart device, and to have sufficient internet connection to support visual transfer. The photo on the passport uploaded for the application may be used for identification. All interviews will be held on the same day, between 08:00 - 17:00 CET (Central European Time), during week 12 (19-23 March 2018). The exact date will be announced later. The time for the interview cannot be rescheduled.