Handelslabbet - The Retail Lab

At the Retail Lab, research is conducted in close collaboration with retail companies. The lab aims to contribute to research and innovative and sustainable operations for future retailing, primarily with a focus on how technical and digital solutions can be designed to support customers in their decisions and actions.

The lab consists of two parts; a showroom and a test lab. Read more about our labs.

Browse our archive with eyetracking studies conducted at the Retail lab when you visit The Retail lab's own site.