The University of Borås conducts research that changes society.
Through social media, we can see snapshots of refugees, be exposed to marketing or find friends with similar interests.
Many Swedish textile companies use foreign facilities for their production. Interest in returning some of this production to Sweden is now growing.
Researchers Karin M Ekström and Håkan Jönsson have studied 28 culinary destinations in order to get a better understanding of culinary tourism.
“We want to investigate and learn how to create engaging environments within popular culture tourism.”
Christine Lundberg researches popular culture tourism at the University of Surrey in the UK. Now she will come part-time to the University of Borås for a two-year project in collaboration with the centre SIIR, Swedish Institute for Innovative Retailing. The goal is to find developmental possibilities for the retail sector.
“We want to investigate and learn how to create engaging environments within popular culture tourism,” she says. “Is it through storytelling? Or through taking...
A more comfortable life is one of the main selling points of new technologies. But is there, in fact, a limit to how comfortable we can be?
Composites of renewable materials are being developed at the University of Borås for future use in, for example, the automotive industry.
If metals are used when biomass undergoes gasification the process can be more effective. Abas Mohsenzadeh will examine how metals affect the...
Instead of selling overproduced garments at a discount, business can give them a new life, and perhaps find new target audiences.