Anna Lidström


Discarded clothes can provide new business chances

Instead of selling overproduced garments at a discount, business can give them a new life, and perhaps find new target audiences.

Anna Lidström is a fashion designer, stylist, and artistic leader within the project Re:Textile, which develops structures for re-design as a business possibility. She gives courses at the Swedish School of Textiles in Borås and she is behind the new project Re: Textile Factory. “It is an extension of Re:Textile’, she says. ‘I see a design challenge in the rejected and also think that we are, too often, narrow-minded and stuck in a rut.” She has created test collections that are now exhibited...