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Eye tracking for businesses

The Digital Business Lab provides eye tracking equipment for both screen-based studies and for studies in real environments (eye tracking glasses). Your company has the opportunity to use the

Companies tell us

Varnamo of Sweden, field studies in supplier assessment and marketing Aldijana Puskar Imsirovic, Sustainability Developer, Varnamo of Sweden The collaboration with Digital Business Lab, together

Polymer Technology

Focus is on the development of environmentally sustainable polymer materials from biobased resources and from waste streams.

Language and Literature Didactics (SPLITT)

This research group is a multidisciplinary subject didactics environment consisting of professors, senior lecturers, lecturers, and doctoral candidates with an interest in issues of importance to

Working with students

As a company, you have the opportunity to use Digital Business Lab's resources through a collaboration with students at the University of Borås.

Photoshop Certificate

In some courses, students have the opportunity to complete a digital introductory course in Photoshop. The self-study component is followed by a workshop, and upon successfully completing all

Field study

Field studies are either a compulsory course or an option to complete as a complement to your educational programme. They are a great way to apply your knowledge and to reflect on the

Thesis project

A thesis project is an independent piece of work that you write at the end of your study programme. When you write a thesis, you are expected to formulate a purpose - a question or a problem that

Eye tracking

Digital Business Lab offers the possibility to use our eye tracking equipment for your project, field study or thesis work. By taking part in our lab, you can explore and analyse visual