Jenny Balkow

Senior Lecturer

Faculty of Textiles, Engineering and Business (including The Swedish School of Textiles)
— Department of Business Administration and Textile Management

Program coordinator
— Master Programme (One Year) in Textile Management
— Master Programme in Fashion Marketing and Management

Telephone: 033-435 4554

Email: jenny.balkow@hb.se

Room number: U318

Signature: JEB

Researcher's publications in DiVA (Digitala Vetenskapliga Arkivet)

Fuentes, C., Balkow, J., Wittrock, H., Mobile shopping from home 2021

Conference paper
Giri, C., Thomassey, S., Balkow, J., Zeng, X., Forecasting New Apparel Sales Using Deep Learning and Nonlinear Neural Network Regression 2019

Conference paper
Löfström, T., Johansson, U., Balkow, J., Sundell, H., A data-driven approach to online fitting services 2018

Conference paper
Hjelm Lidholm, S., Radon, A., Sundström, M., Balkow, J., Understanding On-Line Fashion Buying Behavior on Impulse 2017

Chapter in book
Johansson, U., Sundström, M., Håkan, S., Rickard, K., Jenny, B., Dataanalys för ökad kundförståelse 2016

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Jenny Balkow

Senior Lecturer

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